Wooden table for customers to experience products, shops selling specific devices such as iPhone, iPad, iPod, Mac computers. Those are the recognizable characteristics of an "Apple" shop in Saigon.
Shops specializing in selling Mac items are increasing in HCMC. (Photo: Quoc Huy) .
Running along the big streets like Nam Ky Khoi Nghia, Road 3/2, Vo Van Tan . it can be seen that the shops affixed the Apple logo on the streets of Saigon, especially, concentrated in the areas centers of districts 1, 3 and 10.
The Apple-style stores appeared from Vietnam about 4 years ago, but especially expanded from the time when the trend of using "Mac goods " appeared more. iPhone, iPad and MacBook computers are the main characters in this movement.
Quang Hung, managing a store on 3/2 street, said that building a specialized point of selling Apple products with its layout is quite simple. The store owner easily asks for its certificate through channels in Australia and Hong Kong.
According to Hai Linh, an Apple gamer, there are no Apple Store-sized stores like China, the US or Europe . there are mostly small shops like Store Corner and iStore."If Apple clearly sets the table, size, color, then in Vietnam, many points are said to be still quite confusing for the iStore, only a few have a good design."
There are many different models of Apple sales, spontaneous and official. (Photo: Quoc Huy) .
Also according to Mr. Linh, the Apple Store overseas is considered a "cathedral" for Mac players, not only a selling point, "Apple" also builds as a unique art work.
Meanwhile, Mr. Hung said that most of the shops appearing in Ho Chi Minh City appear spontaneously, like the iStore, Apple Store, but most of them sell portable products. The official number of licensed and sold stores by Apple in Saigon only counts on the fingertips.
According to Ms. Hanh, FPT's iStore manager at Vincom (Le Thanh Ton, District 1), the purchase of products in official iStore, users enjoy the benefits of better warranty, besides the guaranteed and in-stock goods. When outside selling points are often warranted as a store.
Other shippers all agree that genuine iStore sellers still sell their products on the Apple route, so hot products such as iPad 2 and iPhone 4 are still unable to go on sale, while points of sale This product has appeared soon.
>> Below is a picture of an iStore model following Apple standard in Saigon
Apple iStore Premium model
iStore at Vincom is considered one of the largest genuine Apple selling points in Saigon.
The layouts are similar to the Apple selling points, tables and chairs are imported.
MacBook laptops are products that are officially sold in Vietnam.
The trend of becoming a follower of Apple in Vietnam has developed strongly in recent years.
MacBooks are early devices with new products.
Meanwhile, iPad tablet computers at genuine selling points are new generation first.
Accessories for iPad.
iPhone and iPod music player.
Accessories for iPhone.
iMac, Apple's powerful desktop line.
The Apple Store model is expanding in Ho Chi Minh City.
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